Pro Tip: Use Interstitials to Promote Your Content
Your content deserves to be seen! With interstitials, getting eyes on your content has never been easier. Interstitials are a great way to engage visitors at the start of their journey on your website or app or later in their session to elicit a specific action.
What are Interstitials?
Interstitials are on-site overlays powered by HTML/CSS that are visible to website and mobile app visitors. They can display upon entry to your website or app or upon visiting any page you wish to designate. Interstitials can deliver rich content directly to your audience without requiring an opt-in!
Interstitials can include plain text, GIFs, images, videos, and single or multiple CTAs to direct attention to your latest offer or big announcement. Easily add your custom HTML/CSS on the content creation page and make edits with our WYSIWYG or directly to the source code. You can also set them to display immediately upon page load, with a delay after a certain amount of time on site, or upon detecting an exit intent.
Who sees Interstitials?
Once live, your interstitial will appear on the screen of any user who meets your designated criteria. Say that you’d like to target those who haven’t made a deposit in a while, or ever. Maybe you’d like to target users who have bought a lottery ticket to advertise your upcoming drawing. Done and done! Since interstitials don’t require an opt-in and cannot be opted out from, your content will be visible to any visitor who meets your criteria.
Users don’t have to be registered to receive your interstitial, making it the ideal choice for conversion campaigns. OtherLevels assigns anonymous tracking IDs to anonymous users, so you can isolate and reach users that are on your website/app but have not yet made an account, and encourage them to register, and ultimately deposit.
Ready to Start?
OtherLevels interstitials are compatible with Optimove and often generate click rates as high as 20%. No matter your industry, interstitial advertising is a winning strategy for converting anonymous users and retaining current ones.
If you’re ready to get in the game, email us at sales@otherlevels.com today!